A little insight into our world, the things we like on the web, the things we get up to and a bit more about us!
Welcome to Bopgun Design
Bopgun is a design and marketing studio full of ideas, passion and experience.
We take great care in understanding your brand and developing a rewarding relationship.
Creativity is key to the way we work, so we promote an ethos of Plan, Play & Perform.
In a rich man's world
We built Graduate Recruitment microsites for Santander, to expand their online presence and recruit new talent. We integrated Flash and video into the site to help communicate Santander's message.
Improving with age...
Audley offers freedom and independence for older people who want to own their own home in a safe, beautiful environment. Their high-end retirement villages demand top quality, on-brand marketing material, often with fast turnaround times.
Our wealth of experience in print and email marketing enables us to work quickly and accurately on a range of promotional products, from brochures and vouchers to exhibition graphics, and email newsletters. We pride ourselves on our ability to understand brands, and work within their guidelines to create new material that maintains the voice and values of the brand.
BBC Magazines /
Delivered direct to your door
We started working with BBC Magazines in 2001 - a project that threw them into the digital sphere with their first subscription website. In the twelve years following we have worked regularly with a number of BBC Magazine titles, designing creative and providing online solutions for iconic titles such as Dr Who, Top of the Pops, TopGear, Horrible Histories and Match of the Day.
In addition to bespoke websites and email campaigns, we work with BBC Magazines designing direct mail across printed and digital media, as well as interactive seasonal campaigns that use social media to communicate directly with customers.
From little acorns...
Founded by Craig Sams (co-founder of Green & Blacks), Carbon Gold develop and produce eco-friendly soil supplements. We wanted to bring Carbon Gold's newest commercial venture GroChar onto the web in a way that incorporated their traditional company values, whilst reflecting the innovative, effective, and ecologically important side of the GroChar brand.
The result is an e-commerce site that runs parallel with their existing brand image, whilst providing a solid platform for online sales, marketing and promotions. In the month following the new website launch, their online sales saw in increase of over 500%.
Going, going, gone!
Our email marketing campaign for leading publishing magazine The Bookseller resulted in record response rates, with their B2B FutureBook conference selling out within 24 hours of our emails being sent.
Imagine brought us in to work with them on their January subscriptions campaign. We designed the creative for page ads across all Imagine titles, plus carrier sheets, online banners and email marketing.
The campaign resulted in significant click-through rates, and a request that we repeat the performance for the next campaign this quarter!
Circadian Trust / Active Centres
Time to flex those muscles
We worked closely with Circadian Trust, initially assessing their systems and marketing channels. Together we created a campaign offering free active sessions across their range of facilities. This included an interactive microsite with downloadable vouchers, and emails to promote to existing lists; also PoS banners, and flyers distributed in local school book bags.
Delivered direct to your digital life
With BBC / Immediate Media we work across a range of titles to bring rich digital media for the consumer to absorb and keep up to date.
Just one more...
When Belazu refreshed their branding they asked us to bring their emails up to date. Our response was a fresh-looking, responsive email newsletter that is optimised for mobile and tablet viewing.
Laughing Dog is a 100% natural, premium dog food traditionally baked on a farm in Lincolnshire.
We've learnt a lot working with Laughing Dog, especially given that none of us actually own a dog! We've been working closely with the brand, and have collaborated with their branding team to design and build their e-commerce website.
We have created digital promotions and built them an eCRM system to analyse sales and promote to regional customers. Following the success of the Laughing Dog site, we were asked to design and build the parent website, foldhill.co.uk.
We're on a roll
We were approached by Jus-Rol's branding team to design and produce a recipe book, with online advertising to push brand awareness. The result was a 32-page book packed with pastry ideas, with a matching online campaign to increase Jus-Rol's brand presence and optimise online traffic on their website.
Working with titles like ComputerArts, .net and 3D-World, our focus has been on enhancing content and user experience with email landing page campaigns. Users are directed to a landing page via a promotional email, and driven through to purchase digital and physical subscription packages.
We're humans; communication is our thing. Most of us can't swim like a fish or run like a cheetah - but give us a computer or a pen and we'll show the world what we can do.
Here at bopgun we've embraced our human side and built our business around what we're best at. Everything we do for our clients - whether it's online, in print, or in person - is centred around communicating your message in the best possible way.
We believe that good research enables the best results to any project. We run interviews with your team and with potential customers of the project, where necessary. Our research functions as the voice of the user: the success of every project relies on how well it resonates with its intended audience.
Campaigns involve planning, planning and more planning. We start with the problem, plan ideas based on research, and construct innovative solutions that work for your brand.
Effective marketing relies on making a connection. Products change, trends change, customers change. But if you can connect with your customers from the heart outwards, they'll remember you for that.
We strive to make your customers as passionate about your product as you are, which we believe starts with you. We offer consultations with our experienced team, who take the time to understand your brand. We help you construct a marketing strategy to maximise the impact of your message, and ultimately get you results.
Shop 'til you drop
When we think of shopping online, price and convenience are pretty high on the priority list. However, e-Commerce is also becoming an important platform for building customer communities. With the increasing presence of online support and peer discussion forums, we can help your customers interact better with your brand and understand your products, whilst maintaining all the advantages of buying online.
I like you, do you like me?
Social Media is one of the most effective tools in your marketing arsenal. Not only do you extend your outreach when users share promotions, you also have the facility to create a dialogue with customers. We'll show you how you can utilise social media for market research as well as promotions, and gain instant feedback on what consumers really want from your business.
Email marketing provides you with a direct link to your customers. It builds brand awareness, generates leads, and is a regular reminder of why you are relevant to your audience. In addition to email design and build, we can show you how to retrieve and interpret the analytics data generated by your emails. Learn what makes your customers click.
Our studio sits between Bath and Bristol, with good travel links to London and lots of space to flex our creative muscles. We share a farm complex with a range of creative businesses, so we’re never far from inspiration…or chickens.
From the M4 come off at junction 18 and follow the A46 towards Bath. At the roundabout turn right on to the A420 London Road. Follow the road a couple of miles and just after the Texaco garage you take a left turn on to Bath Road. Follow the road about 200 metres until you reach the brow of the hill and on your right will be the entrance to Greenway Farm.
We are at studio 11a. BS30 5RL
t: 01225 351715